Apple intelligence: what is it?
, by Haluk Engin, 3 min reading time
Summary: Apple Intelligence Apple Intelligence is Apple’s new AI, launched in 2024 and available with iOS 18, iPadOS 18, and macOS Sequoia. Compatibility: iPhone 15 Pro/Pro Max, iPads with at least an M1 chip, and Macs with Apple Silicon. Main features Smart writing and rewriting of texts Notification summaries Create Genmoji and AI-generated images Improved, context-aware Siri Most processing happens directly on the device, which provides extra privacy. In combination with accessories like the Apple Watch, you benefit from smarter notifications and faster actions. Complete your experience with a suitable Apple Watch band.
What is Apple Intelligence and what can you do with it?
In 2024, Apple introduced Apple Intelligence – a smart, personal AI that makes your iPhone, iPad, and Mac even more powerful. But what exactly is Apple Intelligence, what can you do with it, and which features does it include? In this blog, we explain everything clearly.
What is Apple Intelligence?
Apple Intelligence is Apple’s new artificial intelligence, deeply integrated into iOS, iPadOS, and macOS. It combines powerful AI models with your personal context. Think of your messages, calendar, notes, and emails – all safe and private, since Apple processes as much as possible directly on the device itself. This way, your data remains better protected than with other AI services.
On which iOS and devices is Apple Intelligence available?
Apple Intelligence will officially be available with iOS 18, iPadOS 18, and macOS Sequoia. Not every device will get these features: Apple Intelligence only works on the newest and most powerful devices. It is limited to the iPhone 15 Pro and iPhone 15 Pro Max, iPads with at least an M1 chip, and all Macs with Apple Silicon (M1 or newer). This ensures that Apple’s AI runs quickly and securely directly on the device.
What can you do with Apple Intelligence?
With Apple Intelligence, you can work smarter, faster, and more creatively. The system not only helps with practical tasks, but also with communication and creativity. Here’s an overview of the key features.
Main features of Apple Intelligence
- Smart writing and rewriting
Apple Intelligence helps you improve or summarize texts. Whether you’re writing an email or taking notes – you’ll always get suggestions to make your message clearer. - Notification summaries
No more overload of notifications. Important messages are automatically summarized so you can see at a glance what really matters. - Create Genmoji and images
With Genmoji, you can create your own emojis based on descriptions. You can also generate unique images with AI – perfect for making conversations more personal. - Improved Siri
Thanks to Apple Intelligence, Siri becomes much smarter. You can ask natural questions, combine commands, and search more effectively within your own data. For example: “Show me the photo I took last week of my new Apple Watch.” - Contextual assistance
Apple Intelligence understands context. It can remember what you last talked about in a message and respond accordingly. This makes multitasking easier than ever.
Apple Intelligence and accessories
Apple Intelligence works best on the latest devices, such as the iPhone 15 Pro, iPad with M1 chip or newer, and the Mac with Apple Silicon. Do you own an Apple Watch, AirPods, or other accessories? Then you’ll also benefit indirectly from these smart features – such as better notifications, smarter suggestions, and faster interaction with your Apple ecosystem.
Apple Intelligence and Apple Watch bands
Do you use an Apple Watch? Then your experience becomes even smarter with Apple Intelligence. Think of notifications that are automatically summarized or Siri helping you reply faster right from your wrist. And with the right Apple Watch band, you can make your Watch not only more functional but also more personal. Whether you choose a sporty band, an elegant leather option, or a comfortable silicone model – the combination with Apple Intelligence ensures your Apple Watch is always ready to support you optimally.
Why is Apple Intelligence important?
With Apple Intelligence, Apple takes a big step toward the future. It’s not just a digital assistant, but a personal AI that understands and supports you – while keeping your privacy at the center.
Conclusion
Apple Intelligence changes the way you use your iPhone, iPad, and Mac. With features such as smart summaries, creative Genmoji, and a much smarter Siri, technology becomes more personal than ever.
Are you ready for the future with Apple? Discover our Apple accessories and also check out our Apple Watch bands to complete your Apple experience.